Area of Expertise
Has a background in business and product management, sales and marketing. Worked in many different types of organizations, from startups to CEO of a company with one billion turnover and more than 1,000 employees in four countries. Great experience to drive business development efforts linked to tangible benefits for customers. Passionately interested in sales with strong knowledge of various models to take products to market.
What makes me glow extra is when you systematically, structured and profitably deliver something to the client that solves real problems in a large market. Focus and simplicity of communication and dialogue with customers triggers me!
From Idea to Export Company
Always test your idea bright before getting down to business. Locate pilot customers in your vicinity; everything becomes so much easier and faster. It is hard to create a demand in other countries before they succeeded in their own communities. Attempts to develop a product that solves one or a few problems and not a "complete" product .
Be careful with your resources, both people and money. Put realistic goals in short-term projects - not 5-year plan. Spend money as if it were your own, and examine critically all costs. Keep in mind that there are revenues that are most important, not having the best looking product.